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Social Media for Generation ME


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Monday Mar 23, 2009

Video Helps in Complex Situations

Wonderful use of video to explain a very complex situation.




The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo.

Monday Mar 16, 2009

Google and Apple almost identical Brand strategy

After looking at this preso, I realized how much these two tech titans have in common and how well their strategy has worked.

Tuesday Mar 03, 2009

Lessons from Bezos and why the Kindle 2 is cool

I just watched Jeff Bezos, founder of Amazon, chat on Charlie Rose about the new Kindle 2. It has been out in the market for less than 2 weeks but the early reports sound great. About 240,000 titles are available for download, including many of the NYT bestsellers. No Harry Potter yet though. I'm so curious about the electronic paper experience, which apparently doesn't cause eyestrain. It is also the greenest way to get a title in the hands of millions without the loss of trees. It is 3G enabled, allowing a book download in about 60 seconds. It sounds worth trying but I do hope the $359 price tag will drop in the near future. This new version boasts a battery life of about 2 weeks and quick page turning abilities but.. we are still some years away from color displays. Will be interesting to see whether reading books on mobile PC-like devices will prove more popular. Also, will Google's library digitization project challenge the Kindle's business model? One thing is for sure, Bezos is a hell of a business man and the Kindle has sold out before the Holiday season two years in a row--bad forecasting but great demand. One of his pieces of advice-- "focus on your customers, not your competitors" -- wise words for an economy where multi-billion dollar firms go poof! when you blink. Anyone catch Blockbuster losing 77% of its stock price today? Trading at a whopping .22 cents, better go rent something tonight.


Here is Jeff Bezo's full interview:


Monday Mar 02, 2009

Skittles makes gutsy PR move

The Twitterverse and Blogosphere are buzzing about Skittles' move to syndicate a feed of a Twitter search on their own homepage. This is considered brave because they are broadcasting anything and everything that is being posted on Twitter with the #Skittles hash tag. Some of the tweets are not exactly what most brand managers would want to see but that's the whole point right? Be risky and be a part or the center of the conversation. So no publicity is bad publicity is being carried out live as we speak. They are now number one on the trending Twitter searches. Nice way to push the envelope and dive right into new gen marketing. 


Sun is right in the mix with engineers' salaries

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Monday Feb 23, 2009

Marc Andreessen, Founder of Netscape, co-founder of Ning talks shop

Marc is a legendary tech entrepreneur and I just learned that he also invested in Digg and Twitter. This guys knows innovation. Great interview.

Monday Feb 09, 2009

Best of TED

Elizabeth Gilbert, the author of one of my favorite books "Eat Pray Love" delivers inspiration at TED:

Thursday Jan 29, 2009

The past few weeks


We've been busy bees the past couple of weeks - where have we been? We'll tell you:


The Social 7: We interviewed Nick Mendoza and Alex Miller from The Social 7, a video blog about what's going on in the realm of social media. Involved in Zeno Group's Digital Lifestyle practice, these 2 gentlemen (and 1 lady who unfortunately couldn't make the show) are truly spearheading what great Millenial PR buffs do - staying ahead of the game.  Take a listen in the player and grab year-in-review social media highlights, as well as a sneak peak of what's to come in '09.



Games.com: New Gen chatted with Laurent Courtines, community manager of Games.com.  Topics included the gaming world, trends, new developments and the latest games going on at this extension of AOL games.

Both can be heard right here. Enjoy!

Tuesday Jan 06, 2009

Onion's spoof on new "Macbook Wheel"

As an avid Mac user, of course this made me chuckle. "I buy anything that's shiny and made by Apple". haha.


Apple Introduces Revolutionary New Laptop With No Keyboard

Monday Jan 05, 2009

and we are back!!! Check out this spirited "sidewalk keynote"

Happy 2009 friends! Here is a peppy video from one of my fave wine enthusiasts and social media success stories, Gary Vaynerchuk. His passionate online branding and entrepreneurial spirit has created a ton of buzz for his New Jersey based Wine Library shop. Warning: This video is packed with potty language but his honesty and excitement is contagious.

Wednesday Dec 10, 2008

Why I love the new OpenOffice 3

This week I got a chance to install the new OpenOffice 3 software suite on my laptop since the latest release is Mac OS compatible! It is an excellent alternative to Microsoft Office and can save students and small business owners bundles of cold hard cash. See what reviewers are saying too.


Here are the reasons why it's super cool and can honestly replace any other office suite software you use:


1. So easy to use! It will open all your Office, odp and export in several formats including PDF


2. It is the leading open-source office software with spreadsheets, word processing plus cool draw graphics  and math equation programs for your docs.


2. It works on all common computers and available in multiple languages


3. It is developed using an open-software, "no secrets" approach.
Anyone can look at the programs and suggest improvements, or fix bugs


4. Free, really free.
That means you are free to download it,
free to install it on as many PCs as you like, free to pass copies to
as many people as you like


So guys, go download it and try this puppy out. It's the bomb I tell ya.



Monday Dec 01, 2008

Best Buy's Case for Social Media

There is a short video at the beginning about their overall strategy followed by a long conversation with CEO Brad Anderson at Google Zeitgeist:


Simpsons mock Apple and Jobs

Poor little Lisa gets a taste of some bad "mapples":

Wednesday Nov 19, 2008

InternshipIN




In our pre-podcast discussion of InternshipIN (2 posts below) we spoke with co-founder Arielle Scott.  After our interview, we've learned a little more about both her and the company (like the upload your resume feature)...It was really great dip into one arena that's often underdiscussed in the job market, intrenships.  Also, don't forget to check out the companies twitter handle here and start following them today!


So what's Arielle use to manage her hectic schedule: balancing community work, school, start-ups,  social life, and "changing the world" all before she's 21?  Well, in short, a lot of cool tech.  Aside from the obvious iPhone, Highrise is a contact management app, is some pretty cool & affordable tech that allows an amazing level of control over everything contacts.



Techstars start up incubator on Current

Check out this really great pod on young entrepreneurs and the resources they get at Techstars. Cool ideas too!



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