Once the OSes became open source, it is quite natural that other applications sitting on top of it will follow suit. And what better place to start than one of the most expensive of them all - Databases!
http://www.theregister.co.uk/2008/07/18/facebook_cassandra_microsoft/
Since the pioneers among the web 2.0 companies realized that those oh-so-prohibitively-expensive proprietary DBs don't scale up nor can they waste precious $s on licenses, they have/are building their own database products. It is obvious that releasing them as products serves a much larger purpose and are in the race to open their code for others to adapt!
The perfect way to start the race would be a (for Tamil movie buffs) a P.S. Veerappa style "Sabash! Sariyana potti!".

