Wednesday February 16, 2005

What business is Sun in?

As I have mentioned I am on vacation taking a financial planning class this week. At lunch today I was talking to a financial planner from Seattle who works for a large brokerage house. After I told him that I work for Sun he asked me " So what is Sun's business? " I felt like I should have a really good answer. You know I should have an elevator pitch answer, but I wasn't sure that I did. I took a deep breath and said, " Sun has always been known as a computer hardware company and we still make great powerful computers but we are becoming more and more of a software company. We also are becoming a services company. For example we just announced a subscription service that will allow people to buy computer power for $1 per CPU hour." The conversation went on from there. It seemed like an OK answer but I felt like it could have been better.