Taylor's Take on Sun Storage : Weblog

Taylor's Take on Sun Storage

My storage team and I focus on three of the most important aspects in any industry: customers, competitors and market trends. There is insight to gain and share in this role, so here is our take on Sun and Storage - Taylor Allis


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Wednesday Apr 23, 2008

HP's Upline goes Offline

HP Upline is HP's new SaaS offering for online storage, backup and data migration services - from HP's recent acquisition of Opelin.  They offer "unlimited storage" for $299 for year 1 or $599 for 2 years.

Unfortunately HP Upline crashed just a few days after it was launched.   To be fair, this stuff isn't always easy - we had several obstacles to overcome with our own SaaS compute service.

However, HP probably didn't count on an active EMC blogger as an early adopter (openness has its pros and cons).  EMC's Storagezilla posted a blog with HP's notice to customers about the crash.   EMC's own SaaS storage service, Mozy, wasted no time on capitalizing on HP's crash in true EMC fashion - launching a Google text ad titled "Shafted by Upline?" and "Is Upline jerking you around?"

Another significant point Mr. Zilla points out is that the current SaaS leader, Amazon Web Services' (AWS) total revenue for 2007 was $100M.  

Bottom line:  The market and storage industry is adopting SaaS - but the market is still new and emerging.  Like most trends, SaaS won't take over the world - but the datacenter mix will change, evolve over time.   And while simple backup technologies and strategies are not as sexy as new trends like Web 2.0 or SaaS - a simple backup strategy will still have its place in the new world. 

Comments:

I don't know if there is any real simple backup strategy. At least, one that works, in my opinion and experience. Only the paranoid survive. I'm obsessive about backups. It's always just a matter of time. Yes, it's expensive, but it gives me peace of mind.

Posted by SunMark on April 29, 2008 at 09:40 AM MDT #

[Trackback] Bookmarked your post over at Blog Bookmarker.com!

Posted by obsessive on April 30, 2008 at 09:49 AM MDT #

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