20070427 Friday April 27, 2007

RSS Unleashed!

Watch how "RSS Thing" saves the day for our hapless heroine Sally, a marketer who doesn't know the first thing about RSS. RSS can help you too! Learn how to subscribe to Web feeds using Firefox, an RSS reader and Thunderbird.

Extra credit: Can you name the popular Sun blogger with a starring role?



  Posted by lou ( Apr 27 2007, 12:03:15 PM MDT ) Permalink Comments [3]
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One Proud Three-Year-Old

Happy Birthday, blogs.sun.com! We went from 0 to over 20 MILLION page views in just two short years. Third year anniversary figures are roughly half that number, but this can attributed to the rise of Web syndication, as shown below:

Suffice to say that BSC is changing the way the world perceives Sun — not just some nameless, faceless organization, but a collection of interesting and passionate people willing to share their personal and professional lives through the blogosphere.

While roughly 1 in 10 Sun employees blog, I've heard from non-bloggers who are proud to work for a company that encourages and supports its bloggers. The conversational nature of blogs opens up exciting new ways for engineers, product managers, technical writers, web designers, managers, directors, VPs, our CEO and the thousands of other people at Sun to talk to other employees, customers, competitors, partners, and the press.

We've embraced blogs in other ways, by adding them to our product pages like Solaris so people can easily tune into the buzz (good and bad) from Sun bloggers and people not affiliated with Sun, too (thanks, Technorati!). We have an opportunity to be shaped and changed through the insights we learn by conversing and participating in the blogosphere, and to influence others.

We can't rest on our laurels, and we realize there's lots more opportunities to participate on the Web at all levels of the organization — for example, not just people in software development and engineering, but the great folks in services, support and training.

But, today is worth celebrating. Congratulations to Linda, Rama, Allen, and David, and to all the bloggers, readers, commenters, and subscribers out there! Alright, I'm heading to my favorite Colorado brewpub for a pint!

Cheers, and Happy Birthday BSC!



  Posted by lou ( Apr 27 2007, 12:00:00 AM MDT ) Permalink Comments [0]
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