How Green is Silicon Valley?
Wednesday Feb 28, 2007
Today there is a "trend story" on Silicon Valley's efforts of being green and responsible, highlighting Sun Microsystems in the story lead -- with Sun's thought leadership with our servers, Open Work program, our approval by Ceres as a "Ceres company", and the naming of Sun's vice president of eco responsibility, David Douglas. (see his informative blog as well).
VALLEY VIEW: Less is more in power struggle
By Chris Nuttall
Published: February 28 2007 10:22 | Last updated: February 28 2007 10:22
How green is Silicon Valley? Well, with some heavy February downpours following one of the driest Januarys on record, positively verdant is the answer right now.
The same could be said for the environmental record of the Valley’s high-tech companies.
Sun Microsystems this month became the first Californian technology company to be approved by Ceres, a national coalition of investors, environmental groups and other organisations, who work with companies to address sustainability issues and global climate change.
Sun has a vice-president of eco responsibility and announced “the industry’s first eco-responsible servers” in December 2005, drawing only as much power as a household light bulb, according to the citation. It also kept nearly 7,000 cars off the road last year by allowing employees to work from home whenever possible, and 95 per cent of its products are being recycled.
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