Erwin's StarOffice Tango

Erwin's StarOffice Tango
Erwin Tenhumberg's Insights into Open Source and Dancing
... or why Open Competition matters

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Dienstag Mai 17, 2005

"Can Viral Marketing Be Serious?"
"Word of mouth and viral marketing are more than buzzwords -- they're techniques that work. But aping methods used by hip brands or consumer product companies won't necessarily work if you're not promoting something with the same demographic. Get your customers involved, and promote that involvement through engagement marketing efforts that make them a part of the big picture."
The full article can be found here.
( Mai 17 2005, 08:37:42 AM CEST ) Permalink

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