Neomagic has a cool Java ME technology-enabled app for your cell phone that lets you scan a barcode or 2-D code on a product and view info (like a mobile movie preview clip) on that product. Nifty!
qode(R) reader works with
camera phones, letting
users "click" on two-
dimensional "smart codes"
to connect directly to
targets
Here's a video on what that looks like. Watch as the customer scans the Blockbuster DVD case barcode and gets Denzel delivered to the cell phone screen. (Uh, couldn't the customer have picked a better movie? Man on Fire??? C'mon, Die Hard is much better. Or, even Aliens vs. Predator! But, Man on Fire???)