LOC-AID has come up with a Java ME app that allows companies (like radio stations) compel listeners to make complete fools of themselves running around from location to location, getting traffic tickets and causing mayhem, all in the name of greed. Nice. Well, at least they use Java ME technology. :-)
The "Dash for Cash" game
demonstrated the LOC-AID
mobile marketing platform...
to create branded location-
aware mobile marketing
campaigns such as...
promotions, scavenger hunts
or point-to-point "chases"
... as a downloadable
application in Java...