JavaFX Mobile (just like Capt Kirk) targets indirectly to get to the Enterprise
Here's an article in InformationWeek that talks about Sun targeting consumers to eventually have our JavaFX Mobile runtimes (based on Java ME core technology) reach businesses. See: First get kids to use it, then get adults (in the Enterprise) Here's a quote: To the enterprise, these consumer-first marketing ploys may seem immaterial, but they aren't. ...they're simply shifting their route of ingress from the boardroom to the coffee shop.Well Apple and other companies have done it before: Get your technology to catch on in consumer electronics so that businesses also know they can't live without that technology either. JavaFX Mobile will be taking the Java ME technology core to slingshot it into the hands of those who matter most: the 12 year-old kid who knows how to text message someone with one hand, while selecting which MP3 song to listen to with the other hand, and gulping down an energy drink with another hand. Wait-a-minute... 1, 2, 3... Hmmm... Those crazy kids! ;-) |
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