Following this inspiration I thought this might be pertinente:

Saeta que voladora
cruza, arrojada al azar,
y que no se sabe dónde
temblando se clavará;

hoja que del árbol seca
arrebata el vendaval,
y que no hay quien diga el surco
donde al polvo volverá.

Gigante ola que el viento
riza y empuja en el mar
y rueda y pasa y se ignora
que playa buscando va.

Luz que en cercos temblorosos
brilla próxima a expirar,
y que no se sabe de ellos
cuál el ultimo será.

Eso soy yo que al acaso
cruzo el mundo sin pensar
de donde vengo ni a dónde
mis pasos me llevarán.
                          Becquer.

You know what I'm talking about - the rithm and blues - an irony.

We will know tomorrow how the the rythm and blues plays out - tomorrow 8.10 am.  Stay tuned.

Our media producers at Sun are getting so many requests for podcasts recordings, video taping and media hosting that is becoming increasingly challenging for them to keep up - although they have been doing an excellent job.  This speaks to the explosion of data on online media in sites such as youtube.com or flickr.com or myspace.com.

We are all eager to share our knowledge our products and our message. These sites find it challenging to keep up with exponential growth. Before these enabler sites we had to rely on a one-way approach to communication - from the corporations to the consumers.  Today we have a two-way approach that is helping companies like Sun connect with customers.

In a month they served 7,720 Hours of media to the outside world. Bear in mind that this is only part of all the media that Sun delivers through the internet.  7,720 - that is 320 days worth of broadcasting in one month. All in Sun systems.  That is why HBO Teams Exclusively With Sun Microsystems to Lead Broadcast Industry Evolution to Open Standards-Based Storage and Delivery Architecture.

Data driven world - we live in a data driven world. This commitment to keep data flowing on reliable systems at a lower cost is why NHS Tayside chose Sun.

Banner ads have
a certain similarity to newspapers obituaries – the wording doesn’t change the ultimate
message – they are dead. But the new generation is ready to take over. The conversion rates for banners fluctuate between
0.02% and 1% for the best performing ads.  Probably the
sheer volume of served ads? -uh?. Tell that to Google.  We have become so accustomed to seeing banner
ads [specially those big tops] that many internet users have tuned them out completely
as one more item cluttering the page. How about targeting the customer's online alter egos.

I can see
the appeal of banner ads. You design it once and post it everywhere – but let’s
leave that to Java and programmers - they know how to do it properly. Ads need to be engaging and relevant to the visitor and
targeted in a fashion that you can track the ROI and be accountable for the
impact your campaign has in your audience.

I am eager to see a combination of banner ads with personalized content - sort of what Yahoo has been doing with its new home page in other pages that are on the verge of over-cluttering their home pages.

“It’s how we use information that distinguishes us, not so much how we use standard hardware or system software.” - Peter Burris

Desde esos días en un potrero sobre la calle Occidental. Cuando con mi tío pateábamos un balón desinflado y destartalado de tantas veces ser arrollado por un carro. Todo sudoroso y corriendo por la veinteava vez para alcanzar un pase a profundidad proyectado al arco marcado que era definido con camisetas, relojes, piedras, ramas y todo lo que no te sirve en la cancha. Desde mis aventuras en una escuela de elite académica y de pobreza física cuando nuestro equipo era constantemente derrotado 16 a 0 por las escuelas del Sur de Quito sin importar las quejas de nuestros importantes padres de familia. A los del Sur les valía un cuerno - por no decir m. Oh…..las excusas que nuestros papás nos daban. “es que ellos pasan todo el día en la calle pateando un balón en vez de estudiar”. Ahí fue cuando entendí que probablemente los del Sur tenían una vida mucho mas divertida que nosotros. Pero esas derrotas si que herían nuestro sobreprotegido ego del norte. Habían tres jugadores estelares en el equipo. El Mauricio, el Cristian Vega y yo. Ahhh.. y por supuesto el Ivis por el cual todas las chicas morían – pero era mas pinta que juego. Pero que hacen dos o tres contra a diez magníficamente entrenadas figuras del fútbol callejero.



Desde esos días a este en que he retomado el deporte de multitudes. Que satisfacción ponerse los pupos y entrar corriendo a la cancha de juego. Un par de toques errados y tres corridas que me dejaron sin aliento marcaron mis primeros diez minutos en la cancha. Pero la fiebre del futbol pudo más y mi cuerpo finalmente decidió retornar a los buenos pases, los taquitos y las combas.



Recuerdo la facilidad con la que mi mente repetía los movimientos para llevarme el balon y dar un pase perfecto y la emoción de marcar un gol y de llevártele por las galletas al mejor defensa.



Este es un tributo a aquellos que jugadores de la calle que destruyeron mi inhibición y permitieron mi entrada a la cancha de la calle, esquivando los carros para dar un autopase rebotando la pelota en la puerta del vecino. Escapando a carreras después de dar un pelotazo a nuestra vecina como si al correr nunca la volveríamos a ver. Escapando nuevamente después de botar los choclos asados de la Gina – la vendedora de la esquina.


Y de aquellos días en el canal cuatro cuando con el Chileno Giovanny que era (y hasta hoy es) al menos 20 cm. mas alto que cualquiera de mis amigos y con un corazón tan grande que no le cabe en el pecho. Aquellos partidos cuando nosotros éramos los de abajo y jugábamos con los aniñados de arriba. Ellos tenían ropa de fútbol de mil colores y sus codos parecían nunca haber sentido nada más duro que una esponja de baño.



En el primer partido nos sorprendieron pues no esperábamos ni la más mínima resistencia y nos ganaron en primer tiempo. En el segundo empezaron bien pero el arquero estrella se golpeo demasiado fuerte y tuvo que salir. Al final terminamos empatando un partido en el cual ellos tenían dos jugadores extras. Eran diferentes – buenos jugadores pero distintos. Especialmente el arquero. Un chico sambo de trazos africanos y anglos que volaba de un poste a otro aterrizando sobre la grava como si la gravedad no existiera. Por supuesto, sus coderas de almidon ayudaban a amortiguar el golpe. Algunos partidos terminaban a pedradas y otros de puñetes pero de alguna manera terminamos siendo amigos. Mejor dicho, enemigos sin violencia denunciada.


Las amistades y batallas jugadas dentro y fuera del campo son inolvidables. Las batallas con mi mama cuando nos regalaba zapatos bien caros y los usábamos para jugar fútbol terminándolos en harapos en menos de un mes. Esos interminables juegos de “mete gol tapa” que duraban desde las dos de la tarde que llegábamos del colegio hasta que nuestros papás salían a meternos a la casa la fuerza como a las diez de la noche.


Tantos balones reventados en las rejas de las casas, tantos otros perdidos en la casa del mal vecino. Recordar a mi hermano Diego patear el balón desde chiquito cuando no podía jugar con los más grandes hasta los juegos en el Liceo en los que su habilidad se lucía. Cuando mi hermana Carolina de pequeña de tres años tomaba el balón y no lo dejaba ir de ninguna manera y lloraba eternamente si no se lo dejábamos tener. No se podía mover pero quería ser parte del juego.



Joga bonito! Juega tu juego. Unete al mundo. Estaremos observando.



Estos son mis recuerdos - cuales son los tuyos?

The best younger player in the world cup contest.

Ecuadorian Luis Valencia is leading by 1% and is one Sud-Americano representing the g.a.me. Please vote and help us get Valencia crowned as the best young player of The 2006 World Cup.

Great game against the Italians! - We are all Americans (because of the continent) in this game. Go USA!

This is one of my favorite podcasts. Entrepreneurial Thought Leaders by the Stanford Technology Ventures Program.


Stephanie Keller-Bottom, Director of Nokia Innovent, shares experiences and lessons learned in founding Innovent, Nokia’s entrepreneurial innovation unit that explores emerging markets and the opportunities they create.



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Quote of the Day


"Leadership should be born out of the understanding of the needs of those who would be affected by it."


- Marian Anderson

One conversation with a customer was enough to understand the power of this data driven world and the key role we play in connecting people across the world.

I'd like to summarize the conversation with this customer in a couple of paragraphs. We will have an informal interview with this customer in the a few days – if they agree to chat with us, of course. If you want to get an email letting you know about upcoming interviews in the Drive Time Podcast go here. Now, of course forth with my thoughts.

The world is an ever expanding net of interconnect people. Today, knowledge can travel from one corner of the world to the other in a matter of seconds. A few years ago that flow of information was mostly unidirectional – from developed countries to less developed countries. Nowadays is mutual collaboration between nations over one network.

The internet revolution, from my point of view, was fueled by the innovation that emerged from a free society that was able to nest the open source community. But we all know that – open source is a revolution – can you tell me where are we going from here?

We are now in a world where data is the most valuable asset and information transfer is the new currency of this highly connected world. If you know how to manage your data and protect your key information you are more likely to remain a viable option to your customers. We are at the point where a great portion of the world can access information under their own terms and will accept no other way but their own way.

We can't expect to be linear any longer – companies need to evolve and adapt as fast as they can to keep up with the rapid social evolution the internet has brought upon us.

So where is innovation coming from? Is the future going to bring us a society of innovators where peer-to-peer innovation and collaboration will be the rule instead of the big guys bringing innovation or will it be a hybrid model?

Here you will find my collection of the most interesting audio and
video channels that I've found at Sun. Now, y'all know about the
usual newsletters that are a great source of information but do you
know about the video podcast SDN is producing or the grass-roots podcasts born from within?

The following is a list of what you can see if you look directly into the Sun.....


Selected quote:


"In football you always get judged on your last game. Whoever you
are, or how amazing you are, it's the last game that everyone has
seen." - Thierry Henry

For you iPod:
Go to this page to get a list of the podcasts that are available.


Go to this other page where you will find video and audio that you can subscribe to.


Here is a list that extends what you will find in that page I mentioned above:


1. Sun Developer Network TV - Video cast









2. Sun Media Center






Did I miss some or quite a few? email me at drivetime@sun.com or post a comment and I'll add it!

3. Drive Time Podcast

Go to this page to listen to find out the latest interviews in this channel.

"Let's instead start creating an environment in which anybody can participate independent of their economic means. Let's go figure ways to get more people on the network and tons of market and value will emerge." - Jonathan.


I stand behing Jonathan's call to put more people on the network. Let's make it viable for any one at any time anywhere in the world.


All devices in the network must be free! Listen to the Java Posse #014 Interview with Jonathan.




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We've made the Drive time podcast through ODEO as well.


Check it out in ODEO.com -> http://odeo.com/audio/1327428/


Also here is an embedded player for you to listen.

Maximizing exposure is key in marketing. Of course you must have the right message otherwise your efforts might ..you know, b.ack.fire.


Quote of the day


“What helps luck is a habit of watching for opportunities, of having a patient but restless mind, of sacrificing one’s ease or vanity, or uniting a love of detail to foresight, and of passing through hard times bravely and cheerfully.” - Victor Cherbuliez

I am so happy! _can you tell?_ do you know why?_

We've unleashed the compliment to the blog. Its natural younger sister who will take the spot light in the long run. The pre-saga to the Drive Time podcast series. Go to this page to listen to the first episode right away. Sukey Samra from Kwantlen does a great job bringing us into the setup of a really complex IT environment. We have Paula Phipps as the host of this very special session. Her energy is just contagious!


The page has been prepared so that if you want you can send comments and give us your email so that we can keep you up-to-date with the upcoming e.pisode.s.


Remember, the next phase of the podcast will have two great hosts that will stay with us hosting every single episode going forward.

Selected Quote:

Life is either a daring adventure or nothing.

During my coffee break I was thinking how cool it would be to get my blogging fix - but I couldn't. I was nowhere near a computer and I really did not want to spend my coffee break in front of my workstation - but my iPod was with me... lucky me!

As big as blogging is you can't take your favorite blog for a run or to your coffee break or listen to it while making dinner. Star bloggers from the Valley have made blogging an art a passion and a very effective communication tool - but in this rapidly evolving world with highly mobile people aren't we -the bloggers- expecting too much from our audience? To sit in front of a computer to catch up with our blog? What are we - rock stars?


My point is that although blogging has paved the way into a world of fast and uncensored social communication - blogs are just the beginning. Just how many blogs can you read at once without it becoming a burden to your productivity.


We have a parallel universe going on right now -You, the readers and listeners choose what information to receive and under your terms. If you think about it - blogs are to newspapers what podcasts are to radio. Uncensored, direct peer-to-peer communication. Not to mention that video-casts are coming and will make a significant dent in the advertisement profits of normal old-school TV media outlets that are tied to the 30-second spot.


The apocalyptic destruction of many blogs is close. Those who simply don't use podcasting or videocasting as a complement to their blogs will be relegated to a second or third level of "unexpected" low popularity. Media is evolving and people are more mobile than ever before. You can't expect to continue to appeal to all your audience through only one channel. Hybrid channels that interlink audio with video and text will be the ones that will survive this merciless battle for a piece of the consumer's attention.