One conversation with a customer was enough to understand the power of this data driven world and the key role we play in connecting people across the world.

I'd like to summarize the conversation with this customer in a couple of paragraphs. We will have an informal interview with this customer in the a few days – if they agree to chat with us, of course. If you want to get an email letting you know about upcoming interviews in the Drive Time Podcast go here. Now, of course forth with my thoughts.

The world is an ever expanding net of interconnect people. Today, knowledge can travel from one corner of the world to the other in a matter of seconds. A few years ago that flow of information was mostly unidirectional – from developed countries to less developed countries. Nowadays is mutual collaboration between nations over one network.

The internet revolution, from my point of view, was fueled by the innovation that emerged from a free society that was able to nest the open source community. But we all know that – open source is a revolution – can you tell me where are we going from here?

We are now in a world where data is the most valuable asset and information transfer is the new currency of this highly connected world. If you know how to manage your data and protect your key information you are more likely to remain a viable option to your customers. We are at the point where a great portion of the world can access information under their own terms and will accept no other way but their own way.

We can't expect to be linear any longer – companies need to evolve and adapt as fast as they can to keep up with the rapid social evolution the internet has brought upon us.

So where is innovation coming from? Is the future going to bring us a society of innovators where peer-to-peer innovation and collaboration will be the rule instead of the big guys bringing innovation or will it be a hybrid model?

"Let's instead start creating an environment in which anybody can participate independent of their economic means. Let's go figure ways to get more people on the network and tons of market and value will emerge." - Jonathan.


I stand behing Jonathan's call to put more people on the network. Let's make it viable for any one at any time anywhere in the world.


All devices in the network must be free! Listen to the Java Posse #014 Interview with Jonathan.




powered by ODEO

We've made the Drive time podcast through ODEO as well.


Check it out in ODEO.com -> http://odeo.com/audio/1327428/


Also here is an embedded player for you to listen.

Maximizing exposure is key in marketing. Of course you must have the right message otherwise your efforts might ..you know, b.ack.fire.


Quote of the day


“What helps luck is a habit of watching for opportunities, of having a patient but restless mind, of sacrificing one’s ease or vanity, or uniting a love of detail to foresight, and of passing through hard times bravely and cheerfully.” - Victor Cherbuliez

I am so happy! _can you tell?_ do you know why?_

We've unleashed the compliment to the blog. Its natural younger sister who will take the spot light in the long run. The pre-saga to the Drive Time podcast series. Go to this page to listen to the first episode right away. Sukey Samra from Kwantlen does a great job bringing us into the setup of a really complex IT environment. We have Paula Phipps as the host of this very special session. Her energy is just contagious!


The page has been prepared so that if you want you can send comments and give us your email so that we can keep you up-to-date with the upcoming e.pisode.s.


Remember, the next phase of the podcast will have two great hosts that will stay with us hosting every single episode going forward.

Selected Quote:

Life is either a daring adventure or nothing.

During my coffee break I was thinking how cool it would be to get my blogging fix - but I couldn't. I was nowhere near a computer and I really did not want to spend my coffee break in front of my workstation - but my iPod was with me... lucky me!

As big as blogging is you can't take your favorite blog for a run or to your coffee break or listen to it while making dinner. Star bloggers from the Valley have made blogging an art a passion and a very effective communication tool - but in this rapidly evolving world with highly mobile people aren't we -the bloggers- expecting too much from our audience? To sit in front of a computer to catch up with our blog? What are we - rock stars?


My point is that although blogging has paved the way into a world of fast and uncensored social communication - blogs are just the beginning. Just how many blogs can you read at once without it becoming a burden to your productivity.


We have a parallel universe going on right now -You, the readers and listeners choose what information to receive and under your terms. If you think about it - blogs are to newspapers what podcasts are to radio. Uncensored, direct peer-to-peer communication. Not to mention that video-casts are coming and will make a significant dent in the advertisement profits of normal old-school TV media outlets that are tied to the 30-second spot.


The apocalyptic destruction of many blogs is close. Those who simply don't use podcasting or videocasting as a complement to their blogs will be relegated to a second or third level of "unexpected" low popularity. Media is evolving and people are more mobile than ever before. You can't expect to continue to appeal to all your audience through only one channel. Hybrid channels that interlink audio with video and text will be the ones that will survive this merciless battle for a piece of the consumer's attention.

Here is a taste of what the Drive Time podcast will sound like.
The episode above is with Kwantlen University College a customer from British Columbia who deployed the 6920 Storage System in their heterogeneous environment. Listen to learn how they did it and why did they choose a Sun Storagetek Solution

We are recording this Friday. You are welcome to send any questions that you might have to drivetime-AT-sun.com - we will try to answer as many questions as we can in the last section of the show.


We'll have giveaways so register to the podcast and listen to them. We'll ask questions about the content and if you answer them correctly you can get one of our giveaways mailed to you and we will mention you in the podcast.


The upcoming topics are:


- Special Edition: Introducing our new hosts.
- Encryption
- Sun Cluster and Storage.

Stay tuned to learn more about the next episodes.


In the mean time I will give you the link to the current episodes. As I said before the next episodes will change drastically as we have secured two fantastic hosts!


Click here to register via iTunes.

Click here to get the .xml file.