Our media producers at Sun are getting so many requests for podcasts recordings, video taping and media hosting that is becoming increasingly challenging for them to keep up - although they have been doing an excellent job.  This speaks to the explosion of data on online media in sites such as youtube.com or flickr.com or myspace.com.

We are all eager to share our knowledge our products and our message. These sites find it challenging to keep up with exponential growth. Before these enabler sites we had to rely on a one-way approach to communication - from the corporations to the consumers.  Today we have a two-way approach that is helping companies like Sun connect with customers.

In a month they served 7,720 Hours of media to the outside world. Bear in mind that this is only part of all the media that Sun delivers through the internet.  7,720 - that is 320 days worth of broadcasting in one month. All in Sun systems.  That is why HBO Teams Exclusively With Sun Microsystems to Lead Broadcast Industry Evolution to Open Standards-Based Storage and Delivery Architecture.

Data driven world - we live in a data driven world. This commitment to keep data flowing on reliable systems at a lower cost is why NHS Tayside chose Sun.