Laurent Bridenne's web log about multimedia strategy, design, usability, technologies and much more... Multimedia

Friday Nov 09, 2007

Well, the conference ended. Sessions covered a lot of various aspects of streaming video. Went to all the booths. Talked to a bunch of folks.

There more CDN companies starting up. There's more videos being put on the web through YouTube types of applications. No matter where you look on social media sites, video is there. IPTV is also growing.

How people search, view, interact with this ever growing content is great business for everyone involved in the chain.

First, it's great for content producers. Finding good producers with fresh ideas to inject a lot more creativity and innovation. It's open for anyone to create video content and be the next big thing.

Second, it's great for viewers. Being entertained, taught, informed in new and refreshing ways by getting what they want, when they want. It's a Tivo world out there and people are only getting pickier.

Third, it's great for developers. I didn't much about JavaFX, but a lot with Flash and how it easily integrates with web tools, backend application/databases in order to provide rich-media custom experiences. With anyone being able to write actionscripts and for designers to play around flash features/players, this is going to be an exciting year.

Fourth, it's a GOLDEN OPPORTUNITY for Sun to cash in on all of it. We can potentially sell more IPTV systems, more servers (for delivering content, compressing files, automation, storage of raw and encoded media, powering digital asset management systems) and get that Solaris footprint out there.

There are so many startups that would have a better chance to survive if they were thinking big picture from the start. Using our 64-thread chips, high speed storage, virtualization... you name it. We can make people succeed, and share that success.

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