Noel Franus
Brand experience. Sensory branding. Slightly Hairy Audacious Goals. Oh my.

20051205 Monday December 05, 2005

Can you hear me now? No. Great!

Fascinating audio device described in the NYT:

"The device, called the Mosquito ("It's small and annoying," Mr. Stapleton said), emits a high-frequency pulsing sound that, he says, can be heard by most people younger than 20 and almost no one older than 30. The sound is designed to so irritate young people that after several minutes, they cannot stand it and go away."

...'Course if you can't afford a Mosquito, there's always champagne music. ( Dec 05 2005, 05:34:10 PM PST ) Permalink Comments [0]

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