Monday October 03, 2005 | Noel Franus Brand experience. Sensory branding. Slightly Hairy Audacious Goals. Oh my. |
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Point. Click. Watch. It's the Sun Brand Summit... Recap: the first-ever Sun Brand Summit was a gathering of some of the world's foremost brand thinkers and practicioners, and they gathered with over 300 of us in Sun's Santa Clara auditorium in late September to start a conversation. About brand. About the future. About Sun's place in the world. And about companies that get it and those that don't. This was the first such gathering of its kind at Sun, and I'm thrilled to say that it won't be the last. Why? Because this flat-out kicked ass. In fact, many of us who have been to similar (expensive!) conferences in recent months believe that the content, speakers and production for the Sun Brand Summit far eclipsed most those other conferences. Click on over to view the full conference to see what I'm talking about. Then get in line for our next shin-dig. Special kudos to Bruce Lee for making it all happen.
( Oct 03 2005, 12:50:36 PM PDT )
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