brainstorms

Friday November 05, 2004

designing a logo for sim1...

a friend of mine who does wonderful chain jewellery, needed a logo. name of her business is lorica designs, latin for armour. here is one of the designs i recently created for her; this one is using a special typeface to represent chain links.

i am quite pleased with this preliminary design, and i know my friend (sim1) likes it as well. it works for my eye, even though the composition can be improved some more. how can we tell if it is a good design? is it simple? timeless? slightly funny? suggestive? looks easy? uses symmetry? etc etc... [i have yet to construct a complete graham conventional wisdom checklist (paul graham, taste for makers) for this. ah well...]

i have been working on a number of logos, some more challenging than others; a notable entry amongst them is a new hacker logo, my alternative to that amateurish ESR hack that is supposed to represent the hacker community. [my logo is just a design exercise, not an ego trip.]

lorica logo design copyright 2004, ozan s. yigit. all rights reserved. cannot be reproduced in any form without permission.

(2004-11-05 06:57:00.0) Permalink Comments [3]