« Previous day (Apr 21, 2007) | Main | Next day (Apr 22, 2007) »
http://blogs.sun.com/rafaelferreira/date/20070422 Sunday April 22, 2007

links for 2007-04-23



Posted by rafaeldff [Sun] ( April 22, 2007 09:37 PM ) Permalink | Comments[0]

Sun Tech Days rocking São Paulo

Sun Tech Days is an yearly event, when we bring our evangelism team to Brazil for a couple of days of intense presentations. I attended for the third time, but it was the first as a Sun Campus Ambassador and I can tell it was a lot of fun. It is a pretty big event, I would estimate roughly around 2K attendees.

The best part of Sun Tech Days is the opportunity to meet new people. I got to know some of the speakers, including Bruno Sousa, who is widely known in Brazil by his alias “JavaMan” and outside of Brazil as “dude with the Brazilian flag at JavaOne”. He is a very nice guy and even helped me set-up a meeting with a couple of Sun US representatives and a professor at USP for discussing partnership possibilities. More on this on a later post as things get more concrete.

Among the sessions, I would highlight Manyi Lu's presentation on JavaDB. She demoed a conventional forms-based web app modified to use JavaDB for local persistence, a technique that gives a new twist to the old rich-client versus web-app dispute. Manyi also showed some surprising benchmark results comparing JavaDB with PostegreSQL and MySQL. The JRuby on NetBeans, Glassfish, and Swing Application Framework sessions were also pretty cool, but much of what was presented had already been showed in blogs and screencasts around the net.

The keynote was delivered by Rich Green, Sun's VP of software. I was impressed by how clear his view of the market was. This may seem like I'm “sucking-up”, but I'm really not; in fact, every statement from Sun's executive leadership I've seen in the past few years displays this clear drive to grow on the right markets. For a long time we heard criticisms that boiled down to “Sun just doesn't get it”. Well now I think there is hardly any doubt that we not only do get it, but we also get it better than the competition.

There is more. Rich Green invited the ambassadors for a meeting with him and local JUG leaders. When I was told about the meeting, I thought “that's nice, he probably wants to say hello and welcome us to Sun”. But it turned out that I was wrong, it was an actual bona-fide meeting, and he wanted to get our input about the state of the Brazilian job market and what we thought about a couple of Sun's upcoming initiatives. I can't really say much more about that for obvious reasons, only that we really are getting serious about languages on the JVM; its not merely rhetoric. Stay tuned.



Posted by rafaeldff [Sun] ( April 22, 2007 12:33 AM ) Permalink | Comments[0]