Remember when TIME magazine selected "you" as the
person of the year in 2006. This was about people who contribute "user generated/created content(
UCC)". With advance in technology, everyone now is a writer, a director, & a producer. This is inconceivable without personal camcorders, easy-to-use video editing software, but mostly importantly without audience/community such as
youtube.
Here are some interesting UCC from youtube: