Monday May 19, 2008

Web 2.0 is thrown around quite a bit these days. It sounds really cool but what does it really mean?


Image found on Wikipedia.

Eric Schmidt, CEO of Google, uses "Don't fight the internet" to sum up his strategy. Tim O'Reilly, a Web 2.0 guru, says this statement successfully captures the essence of Web 2.0.

The O'Reilly Media team (specifically Dale Dougherty) is credited with bringing Web 2.0 into the public discourse after coming up with the concept in a brainstorming session several years ago. According to Tim O'Reilly, Web 2.0 is "the business revolution in the computer industry caused by the move to the Internet as platform, and an attempt to understand the rules for success on that new platform." In this 50-second video, O'Reilly gives his Web 2.0 definition on the fly. Two key ideas emerged:
  • The web/network is a platform. Industry must adapt to and embrace this platform.
  • Users add value. The more users the better.

Sound familiar?

In future blog posts, I would like to investigate some of the themes associated with Web 2.0 in the above tag cloud. For now, here are a couple opportunities for you to build your network and understanding of Web 2.0: