MSFW

Participation report

Monday Apr 23, 2007

Charlene Li @ Forrester has just posted a new report and blog entry on "Social Technographics". The chart below may be worth the price of admission.

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Comments:

Those #s are far better than the 1-9-90 rule that was quoted frequently at the web 2.0 expo last week. Basically, 1% are creators, 9% are active participants (commentors, etc.), and 90% lurk. See http://www.useit.com/alertbox/participation_inequality.html

Posted by skrocki on April 23, 2007 at 12:11 PM PDT #

are these discrete compartments...? or maybe more venn-diagram-ish?

Posted by Umang on April 23, 2007 at 02:32 PM PDT #

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