Sun India Managing Director Bhaskar Pramanik has been featured in the section of India's Biggest Newsmaker (top 25) by Business Today. This is an annual study conducted by BT to bring out which CEOs, Companies and Groups got the best press in 2007.

The methodology used was:

  • Visibility score - size of the article, interviews, publication, position in the publication and readership of the publication
  • Image Score - Depending upon positive, neutral, negative messages
  • Quality of Exposure - determines relationship between VS and IS (above) 100+ is positive, 100 is neutral and -100 is negative. Bhaskar is one of the highest !
  • Categories - industry, group, etc

KP Unnikrishnan Director, Marketing & Alliances for Sun India sent us this story.

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