It has already been 5+ weeks back at Sun in my new role helping lead the Sun xVM Marketing effort. Time sure flies when you are having fun!
For those of you who don't know what
Sun xVM is - it is Sun's new Virtualization and Management Infrastructure. A lot more about that is certain to follow in my blog entries here but first, let me address the obvious questions I am getting from people I know i.e. "Why did you choose to go back to Sun?" and "Why Virtualization after RFID?" Let me address the latter question first.
For those of you who don't know me, my previous role at Sun was helping lead the Sun Marketing effort around its
RFID and
EPC (Electronic Product Code) solutions. Subsequently, I had left Sun in early 2006 to help found a company (
AssetPulse) focused entirely on delivering RFID solutions for Asset Tracking. One of the primary target markets for this company's solutions was IT datacenters. As a consequence, I got first hand experience of many of the issues faced by datacenter IT managers. It was apparent that with the proliferation of x86 servers and blades, datacenters were getting bigger and denser. Consequently, IT managers seemed to be having a hard time keeping track of their physical assets. In their mind RFID was the solution. I was happy to help and in the process gained an appreciation of the various other problems in datacenters. This lead me to keep an eye on virtualization and the overall management problem within virtualized datacenters. I would be lying if I said that the VMware IPO had nothing to do with piquing my interest as well. However, it also struck me that if IT Managers were having such a hard time tracking physical assets - and these are things that they can literally see, then imagine the problem they are likely to face with having to track the exploding number of virtual servers which they cannot eyeball. After a few such minor a-ha moments I decided that Virtualization was the next space to be in.
As I explored the Virtualization landscape, I talked to many people and companies. To be frank, Sun was not a place I was considering coming back to at all. I mean with the stock hovering under $5 and the incessant pessimistic analyst and press coverage it sure doesn't jump out at you. But as I listened to the initial
Sun xVM chalk talks and put the various pieces together in my head I began to realize the unique opportunity at hand for Sun with all its assets including Hardware, Storage, Networking & Software. Of course no one underestimates the depth and breadth of Sun's technology portfolio in the space. It is widely regarded that the cure to Sun's present predicament lies in its ability to execute and monetize that portfolio. After talking to some very passionate people, I became convinced of desire within Sun to execute and the mandate for change. And then something funny happened - I *wanted* to come back to Sun!
So here I am. I am truly excited about the overall opportunity and my new role at Sun. I believe that Virtualization is probably the most transformative technology with respect to datacenters and that Sun is in my opinion the best positioned company to deliver the most comprehensive set of virtualization solutions to enable the next generation of datacenters.